UBRLOCAL Iteration 2

A digital food co-op

Virtual Food Co-op 

                         
Problem
Local food producers lack proper, scalable connections to local consumers.
    
Solution
An app helping producers find groups of consumers by connecting them through local distributors and a group buying website that gave discounts to collective buying.
    
This helped consumers get discounts on local food by buying collectively, and producers were able to sell more food with less waste.
    
Learnings
The scalability of local food is a large and complex problem.  We eventually closed this prototype because local distributors ended up not being set up to sell efficiently to individual buyers.  The most effective solution will require local and global food sources or a strictly bulk local food distribution.
    
Skills
Entrepreneur, User Experience Design, User Interface Design, Data Visualization, User Research, Prototyper